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Owner / Executive Producer Lauren Schwartz launched Kaboom in 1997 with a director partner. She became the sole owner in 2001, building the company and its reputation over the years. Lauren is responsible for managing the entire company, from marketing and sales, to overseeing the productions, to managing client relationships and continually discovering new creative talent to enhance the company’s offerings. She liaises with client partners, manages a full roster of commercial directors, oversees a national sales staff, office staff, and works closely with Kaboom’s PR firm.
Lauren graduated from Dartmouth College, where she studied international relations. She serves on the Association of Independent Commercials Production’s West Board and has a special interest in government-related activities.